Brickfish hosted Erik Qualman, best-selling author of Socialnomics, at the House of Blues on January 05, 2012.

The special, invitation-only book signing event kicked things off at 5pm, with over 300 registered attendees streaming in to music, waiting to hear the author speak and sign copies of his new book Digital Leader: 5 Simple Keys to Success and Influence. The first 100 guests entering the door were given a free copy to boot! Cocktails and hors d’oeuvres awaited the eager crowd courtesy of Brickfish. Qualman arrived promptly and immediately began signing copies and intermingling with attendees. The packed house generated a special type of buzz – perhaps in part due to the optimism generated by the still-young New Year.

Around 6pm, with anticipation building, Brickfish CEO, Michael Mullarkey kicked off the presentation with a prompt introduction and a heartfelt thank you for all in attendance. Qualman spoke to the attentive audience for approximately half an hour – speaking mainly in a relaxed tone and offering words of wisdom on social media, life and the new digital world we live in – one in which our legacy will last forever.  From the book, Qualman cited his 5 habits of digital leaders, forming the acronym STAMP:

SIMPLE: success is the result of simplification and focus

TRUE: be true to your passion

ACT: nothing happens without action–take the first step

MAP: goals and vision are needed to get where you want to be

PEOPLE: success doesn’t happen alone

Qualman went on about anecdotes from his life and weaved stories of his early successes and failures into a coherent lesson for all in the room–your digital legacy must be curated and maintained along with your everyday activities, in part because long after you’re gone, it shall remain.

For more photos from the event courtesy of Chicago Social Media Marketing Group click here.

For more about how Brickfish can help you engage your clients, and more about the social media space, please visit www.brickfish.com.

To get your copy of Qualman’s book go to Amazon.